Who Chooses Black Dot Messaging?
- Technology companies that have an immediate need for top-notch marketing support
- Startup companies that need an expert to develop or refine their messaging strategies
- Growing companies that need to beef-up marketing support for sales teams
- Organizations that need to accelerate partner sales
- Companies that need an innovative strategy and expert messaging for a critical product launch
Messaging
Ted Curtin has a unique marketing perspective based on years of closing complex technology sales. He has a keen understanding of how individual customers think – from the board room to the computer room, and has become an expert at developing key buyer personas. Through relentless research of the competition, Ted will expertly tailor messaging to your specific verticals. He has a wide ranging technical background including Cloud, IoT, Virtualization, Disaster Recovery, Storage, UC&C, and Security.
- Unique marketing perspective based on years of closing complex technology sales
- Keen understanding of how individual customers think – from the board room to the computer room
- Expert at developing key buyer personas
- Relentless research of the competition
- Wide ranging technical background including Cloud , IoT, Virtualization, Disaster Recovery, Storage, UC&C, and Security
- Expert at tailoring messaging to specific verticals
Content Development
Ted possesses a singular ability to craft messaging that resonates with diverse audiences, and to create high impact content and campaigns in collaboration with product management and engineering teams. He is constantly recognized by marketing and sales leaders for producing on-target, valuable customer content and sales aids. Ted is also an accomplished managemer of successful website launches and website overhauls. He has managed numerous product launches including Dell Networking product that won three industry awards.
- Singular ability to craft messaging that resonates with diverse audiences
- Create high impact content and campaigns in collaboration with product management and engineering teams
- Constantly recognized by marketing and sales leaders for producing on-target, valuable customer content and sales aids
- Accomplished management of successful Website launches and Website overhauls
- Managed numerous product launches including Dell Networking product that won three industry awards
Sales Enablement
Ted Curtin is a highly accomplished rainmaker, closing over 100M in complex technology sales. He is known as the “master of the relationship sale” and a “sales wizard”. Ted was hired by Verizon Enterprise Marketing to teach strategic selling principles, and evolved into an expert coach who has helped scores of salespeople close large enterprise sales. While serving on an international Dell team to revamp technical sales training, Ted managed dozens of customer events that led to significant incremental revenue.
- Highly accomplished rainmaker, closing over 100M in complex technology sales
- Known as the “master of the relationship sale” and a “sales wizard”
- Hired by Verizon Enterprise Marketing to teach strategic selling principles
- Expert coach who has helped scores of salespeople close large enterprise sales
- Served on international Dell team to revamp technical sales training
- Managed dozens of customer events that led to significant incremental revenue